Google Buys FeedBurner for $100 Million in Cash
Search Engine Marketing > Articles by SEO/SEM News Desk
Google has bought a site called FeedBurner that distributes and helps manage blogs and RSS feeds, tracks usage and serves ads. It supports 721,000 feeds representing upwards of 400,000 publishers. Google will put more ads on those feeds giving it a new revenue stream. It looks like FeedBurner will be integrated into the Google Reader. Terms were not disclosed but the number circulating is around $100 million in cash. The four-year-old Chicago company and its 30 people had raised $10 million in venture capital.
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Time added to seo24 archive: 11:03:26 - 11/06/2007 - Current server time: 04:56:34
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