Manage PPC Spending With Bids, Not Budget

Pay-Per-Click Marketing > PPC Advertising Related Articles at Self SEO

Many companies take advantage of the Budget control in Google AdWords to limit their daily and monthly spending to their desired goal. What not everyone realizes is that this can result in higher cost per click (CPC) and fewer clicks! This is because the way that AdWords ensures you don't exceed your budget is by limiting the number of times your ad is displayed (which limits ...

Full article at: http://www.selfseo.com/story-19536.php

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Channel Title: PPC Advertising Related Articles at Self SEO
Channel Description: Recent PPC Advertising Related Articles on Self SEO
Channel Link: http://www.selfseo.com/ppc_advertising_articles.php
Time added to seo24 archive: 06:40:05 - 12/09/2007 - Current server time: 18:39:29
seo24 Category: Pay-Per-Click Marketing